In Indonesia’s third national elections since democratization in 1999, incumbent President Susilo Bambang Yudhoyono easily won reelection, while his Democratic Party tripled its vote from the previous 2004 election. Voters in the parliamentary and presidential contests, held in April and July 2009, were motivated, according to two author-conducted nationwide opinion surveys, by support for individual leaders and candidates, the influence of media campaigns, perceptions of the state of the economy, evaluations of governmental performance, and (though declining) identification with political parties. Effects include a strengthened and more responsive presidency at the cost of a more fragmented and volatile party system.